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COMING SOON -
To: Music Industry and Music Organizations
Re: Advertising and Partner Opportunities with the
Background Information:
The World Clarinet Alliance – WKA was organized after a major meeting held in Stuttgart, Germany with Sir Neville Marriner in January 1988. The current Official WKA website was formatted in 1999 and has been active to this day, amassing over 5 million hits annually with constant updating of current news information and music resources covering over 150 pages within the shell of the site. Purpose of WKA is to serve the entire Clarinet and Music fields and provide for access to opportunities for players, educators, industry, and Music festivals.
WKA is soon to be a Corporation aimed at providing goods and services for the entire field and advertising for both industry and organizations which is in formative process, using as the medium jpeg flash advertising on all 25 pages of the shell side of the site immediately below the WKA logo. Prices are as follows:
1. Industry advertising - $750 per year, or $65 per month - WKA members $500 per year
2. Organization advertising - $750 per year, or $65 per month - WKA member organizations $500 per year
This service provides for constant exposure of your products and services to a WKA readership of over 50,000 repeat customer prospects, and your participation would be a valuable service to all Clarinetists worldwide. All Industry firms are already listed and linked on the Music Industry list pages for their benefit. Please read over the Alliance Partner Pages on the website for complete information.
For more information please contact Mike Getzin, WKA CEO
WORLD CLARINET ALLIANCE ADVERTISER’S ORDER FORM
Company Name______________________________________________
Company Representative’s Name________________________________
Company Web Site URL________________________________________
E-Mail Address________________________________________________
Company Telephone number_____________________________________
Company Address:______________________________________________
Street__________________________________________________________
City__________________________State_________Zip Code_____________
Advertising Costs: Annual: US $750.00
For WKA members: US $500.00
Music Industry Partner Program - Support your Clarinetists
Large Corporative Rate: US $5000 annually
Small Business Rate US $1500 annually
Includes: Several jpeg ads can be used
Advisory Board position with the Klar/Fest Fund
Access to WKA member database to provide for email Newsletters
Please complete the above form and send Official Check or Money Order made out to:
World Clarinet Alliance
Attn: Advertising
PO Box 373
Beckley, WV 25802
Please email the jpeg photo ad to: Mike Getzin, WKA Founder and CEO
Benefits to Music Industry Partners are:
1. Listing with linkages on
the Music Industry/Arts Technology Page
2. Opportunity as Alliance Partners to reach a worldwide customer base to market
your products and services, especially with Global e-mail capability, saving
vast amounts of money in not having to purchase data labels for expensive
mailings Internationally.
3. As a Advisory Board member, have the influence to expand the openness
Internationally of the music field and expand markets Internationally.
4. Opportunity to exert influence to Music Associations Internationally to work
together to improve Music Festival programs through the WKA Organization
Alliance Partner Program.
5. Preference Advertising privileges on the WKA Web Site.
6. By pre-arrangement, be exempt from all Exhibit fees at all Klar/Fest and
Organization Partnered Festival/Conference programs Internationally.
7. Full knowledge that your paid membership grant
support and Advisory Board participation tells the worldwide WKA members that
you support THEM as stakeholders supporting and expanding the music/clarinet
field Internationally.
8. Extensive information regarding the WKA Klar/Fest support concepts contained
in the Klar/Fest Initiative Page.
Is it time to consider this idea and move
up to a new level of dialogue?
KLAR/FEST
- THE CONCEPT
AND FUTURES
During the initial
programs having occurred in Washington DC in 1981, and during the attempted Klar/Fest
95 Frankfurt program, the following
standard guidelines were made the principle concept:
1. The Klar/Fest was designed to serve the highest Artistic/Educational standard to benefit everyone who enrolled. This meant the engaging a first-class faculty renowned for their performance of the music of expertise, such as solo, orchestral, jazz, klemzmer music, contemporary music, and pedagogical credibility.
FINANCIAL SUPPORT CONCEPTS AND
METHODS TO ACHIEVE
OBJECTIVES
PRESENT
FESTIVAL STATE OF AFFAIRS
As referenced in the WKA Historical Overview under the WKA Proposal, current scenarios are in effect:
As
an example,
the
International Clarinet Association (ICA), presents ClarinetFest each year in
various places, primarily at University campuses inside the US, and each third
year in Europe. Up-front
promotional financial support is provided by contract arrangement with the
on-site institutions, which prepare the total program, including faculty
selection, organization supports, scheduling of events during the week, and
provide facilities for the program. It
is understood that the financial responsibility lies with the institution
regarding making budget at the ClarinetFest.
ICA participates with their University members and has the program named
as an ICA sponsored Festival. Any
financial losses are responsibility of the on-site institution sponsor.
It is vitally important that support not be focused on only a few organizations but to consider a wide market spectrum including many organizations working together as Alliance Partners to produce a focused quality program product. The International array of listed organizations and World Music Events inside this site provide high potential to justify support.
WKA is formatting a Grant Program to serve Academic and Organization Partners to encourage Industry Alliance Partners cumulatively to support all their programs based on budget needs, geographic factors to reach a wide audience, and especially for short time term conferences (weekend or 3 day symposiums) at several International locations which can make the Music Industry reach more potent for customer base and goodwill toward the field.
The Music Industry, whether a large Instrument Corporation or the small business, is encouraged to consider ways through this program to enhance their reach to the grass-roots market of clarinetists and related followers. Dialogs to achieve these ends are open-ended and encouraged.